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Seven Cosmetic Packaging Mistakes Beauty Brands Make, and How to Fix ThemLaunching a beauty product takes months of work. Formulas are tested, shades are adjusted, and ingredient lists are checked again and again. Then, too often, the packaging gets decided in a rush at the very end. The result is boxes that crush in transit, labels nobody can read, or designs that disappear on a crowded shelf. Good cosmetic packaging deserves the same attention as the product...0 Comments 0 Shares 140 Views 0 Reviews