When a small cafe is printing the first batch of personalized napkins, they will likely hit the same question that a large chain never had to consider: how small an order can be printed? Once the custom logo napkin was a thing that only larger companies could afford, this is no longer the case, and even a one-location cafe can now get some branded napkins that won’t require them to commit to a lot of inventory.

What Are Personalised Napkins With Logo?

Custom logo napkins are personalized napkins, whether printed to serve under drinks or larger napkins for full table settings with a business’s branding. Usually, the customization will include deciding what color to use for the printing, where to place the logo, and the size of the napkins, and then the same customization will be used throughout the entire order.

Why are Small Cafes now putting branded napkins to use?

Table service used to be solely functional, dull, disposable, forgettable. That’s all changed now, with more cafes and individual independent restaurants realising a printed napkin under every cup of coffee or on every table is a virtually cost-free opportunity to brand that they were missing out on, literally. With the increased order volume, printed beverage napkins end up costing only slightly more than stock napkins at reasonable levels, and since manufacturers have reduced minimum order quantities for smaller businesses, the price difference is even smaller today. That little, consistent branding gesture can help make a lasting impression on the customer who walks out the door for a cafe that’s trying to win them over for their ambiance and repeat business.

What really happens in the Personalization process?

Table service supplies print color choices typically include single-color brand runs, which are lower cost, to full-color for a more detailed brand image. The size should be similar to how it is used: printed beverage napkins can be smaller for coffee cups and beverages, whereas branded dinner napkins may be larger for sit-down cafes or restaurants serving a full table. The turnaround time of the designs depends on the supplier, and for a business that’s working around an opening day or a seasonal promotion, it’s important to check the turnaround time before ordering. 

Custom Logo Napkins can be used in many different situations.

Printed beverage napkins are a daily, low-cost branding element for cafes that can be used under coffee and drink orders. Dinner napkins are used at sit-down meals by full-service restaurants as part of table service supplies. The beverage-napkin format is the same as is used in coffee shops and quick-service bakeries for pastries and grab-and-go food. Many small, independent food establishments, when opening a new site, begin by using a custom napkin as an easy first step to branded packaging options and moving forward.

How to Decide on the Right Personalized Order?

If budget and time are limited, consider using a one-color design, which will be less expensive and require less time to produce than a full-color design. Order napkins in the format they will be used for: napkin-only service or a sit-down dinner. The biggest misstep smaller cafes make is believing that personalized napkins aren’t in the budget at their order size, but with low MOQ options it’s now much more attainable than it used to be.

Why Choose The Deli Paper?

The Deli Paper prints custom logo napkins directly, offering beverage-style napkins and dinner-style napkins in single-color prints or full-color prints. Thanks to low MOQ orders, personalisation is available for smaller cafes, and shipping is quick from production in the USA.

FAQs

Q: Is it possible for a small cafe to get customized napkins in small order? 

A: In fact, many manufacturers will also have low MOQ options, which are generally targeted at smaller businesses. How long does custom napkin printing take? 

Q: Does single color printing cost less than full color? 

A: Yes, single colour designs tend to be cheaper and quicker to print compared to full colour custom jobs.

Get a Free Quote

Looking to place your logo without having to place a large order? Contact us at 832-900-9245 or sales@thedelipaper.com  for a quote on size, print colour, and quantity.